34 Responses to “5 Tips to Turn your Facebook Fans into Paying Customers”


  1. 1 Carly May 18, 2010 at 10:57 am

    These retail ideas are great…what about service businesses or business to business ideas?

  2. 4 Amber May 18, 2010 at 11:02 am

    Excellent post. Thank you!

  3. 6 Eddieographer May 18, 2010 at 11:09 am

    Some good ideas. Like the concept of an entry with a coupon attached.

  4. 7 djangelic May 18, 2010 at 11:10 am

    good ideas… hadn’t thought of these….

  5. 8 Catherine May 18, 2010 at 11:10 am

    Do you have tips for reaching the appropriate market with your sweepstakes? I have done 2 sweepstakes with Wildfire and while we have had a lot of newsletter sign ups a lot of them are not in our target market. We are looking for women 28+ with a high household income.

  6. 10 Ashley Hall May 18, 2010 at 11:32 am

    Hello,

    I was wondering the cost to run these tips of promotions.
    I was considering running a similar promotion for invite a friend and recieve % off your next purchase.

    Ashley Hall
    Account Executive
    ashley@voices.com
    Voices.com

  7. 12 Dean May 18, 2010 at 11:38 am

    Interesting but not very applicable for many other business. Even driving fans to your webpage is a hard thing to do these days. For example with 100k fans and push a link to your site you’d be luck to get 1k in visits. Getting fans is easy, to monetize them is very difficult.

    • 13 Maya Grinberg May 18, 2010 at 12:29 pm

      Hey Dean,

      Thanks for your feedback! Its definitely not easy to drive traffic to your webpage. Thats why we try our best to share the stories of how companies we’ve worked with managed to do this successfully, whether with coupons or any other type of promotions!

      Cheers!

      • 14 Niall May 19, 2010 at 3:53 pm

        Maya,
        Regard to you message to Dean May 18, 2010 at 12:29 pm.
        You were talking about driving traffic to the site. I am part of a group of people that are about to launch a website next week that serves as a landing spot for business to be advertised, but the real beauty is that the program gathers info of your biz, then markets you every day to your potential customers. Excellent innovation. It will be a hit

  8. 15 Damon Taylor May 18, 2010 at 3:57 pm

    For years I thought facebook was a fad. I thought it was just another time waster. How my views have changed. Facebook is where a LOT of people hang out. Its a great way to target potential customers and develop loyal customers. Your ideas to engage facebook fans are excellent. Keep them coming…

    • 16 Maya Grinberg May 18, 2010 at 4:35 pm

      Hey Damon,
      Thanks so much for the kind words! As long as the readers keep reading, we will keep writing. Cheers!!

  9. 17 Jane May 18, 2010 at 8:05 pm

    Tip 3 looks very interesting. How to make up a campaign like this on our website while lining up more fans on facebook?

  10. 18 shashika May 18, 2010 at 10:10 pm

    i like to know this further

  11. 19 money off coupons May 19, 2010 at 12:55 am

    Hi,
    I really liked the post.I had never thought of these ideas before.Nice post.

  12. 20 Niall May 19, 2010 at 3:47 am

    I would like to get a fan base built up that could bring money in for charity. I have a business and I am doing a long cycle for charity. I was thinking of using my Fan page link to built database and also donate to this charity.
    eg, Click on my Fan Page, Click Like and you will have donated 25c to the charity. Anything like that is there. Instead of people using credit card to donate directly?

    • 21 Maya Grinberg May 19, 2010 at 1:33 pm

      Hey Niall,

      This is not currently a feature for our platform, being able to pay as you like, but your suggestion is a great one, which would be cool to think about trying to implement. In the meantime, best of luck with your ride!

  13. 22 cijay May 19, 2010 at 8:23 am

    Yes, I can always think of such ideas, only problem is you have to spent a small fortune to get some programmers to build something into your facebook profile….
    I would deemed this is good tip if I am capable to putting my blogsite into my profile page!

    • 23 Maya Grinberg May 19, 2010 at 1:27 pm

      Hey Cijay,
      With Wildfire you don’t need to pay a small fortune to get functional promotions into your Facebook Fan Page– you dont need a developer at all! The promotion builder is an easy, 6 step wizard that takes you through the process of creating your coupon (or other campaign) step by step, and a prices which businesses of any kind can afford, starting as low as $5+ $1/day. Check out the rates at http://www.wildfireapp.com/pricing.

      Cheers!

  14. 24 Alyson Pitarre May 19, 2010 at 9:48 am

    Thanks for the tips–these were really helpful. I especially appreciate the case studies. I already have a few ideas for my next Wild Fire campaign when my client launches their new e-commerce site… nice work!

  15. 26 Paula May 19, 2010 at 2:50 pm

    Great ideas! I like that you encourage companies to engage their customers, to grow advocates for the brand. Get people to do the leg work for you. Great job!

    • 27 Maya Grinberg May 19, 2010 at 3:19 pm

      Thanks for the compliments Paula! We appreciate the great feedback we get from our fans and friends. Means a lot to us!

  16. 28 Carla May 20, 2010 at 6:13 pm

    Hi Maya,
    Did those examples all use the White label plan?
    Can you combine a coupon with an instant win on the premium plan? Is that how the program works normally with the unique coupon code generation? And what about combining that with the Gifting app? Wondering what can be done with the premium plan. When you do case studies, it would be helpful to indicate what level of plan was chosen. Thx.

    • 29 Maya Grinberg May 20, 2010 at 6:27 pm

      Hey Carla,
      All of the coupons in this instance were white labels, you are correct. However, in our new library of case studies, found at http://www.wildfireapp.com/customers/entertainment, all of the case studies have varying pricing plans involved, and all state which price plan was used, so there are some great examples of non-white label campaigns there as well.

      Even though these are white labels, however, the ideas within the tips remain the same if you run any of our pricing plans. For example, did you know you could upload a collection of Unique IDs which are generated with each coupon redeemed, and on your end allocate each unique ID to an instant win? For example, if I am a user and I just claimed your coupon with unique ID ABX1, when I went to redeem it in your cart, I would be told, ABX1 means I get 10% off!

      Thanks for taking the time to write in!
      Maya

  17. 30 Savannah Brentnall May 24, 2010 at 1:29 pm

    I assume these were white label campaigns? It would be great when you feature campaigns on your blog if you could list the type of campaign. Thanks!

    • 31 Savannah Brentnall May 24, 2010 at 1:31 pm

      Just noticed the earlier comment and your response–sorry for the duplication. However, I checked the first couple of case studies in you page you linked to, and neither of them list the type of campaign.

      • 32 Maya Grinberg May 24, 2010 at 2:14 pm

        Hey Savannah,

        Thanks for the comment and the follow-up…those case studies have gone through so many revisions, sometimes it gets hard to catch when we missed something! We will add a detail to the details page of each of them to outline what plan they were shortly. Thanks again for the great feedback!


  1. 1 MOJOLOCO, LLC- » 5 Tips to Turn your Facebook Fans into Paying Customers… Trackback on May 18, 2010 at 12:12 pm
  2. 2 5 consejos para convertir tus fans de Facebook en clientes | blog Trackback on May 20, 2010 at 6:51 am

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We are a group of innovative developers, designers and marketers with a passion for creating a social media marketing platform that helps companies & agencies to engage the millions of social network users. Our platform allows you to easily grow and cultivate your fans & followers.

Wildfire Interactive, Inc.
3485 El Camino Real
Palo Alto, CA 94306
USA

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