FEATURED CAMPAIGN: Wildfire Powers the Perfect Kill with EA Games

EA logo It’s not often we get to write blog titles like the one above, at least without worrying what everyone might think about our sanity, but we’re particularly enthusiastic about the Deadspace 2 “Design a Kill” promotion being run by EA Games on it’s Deadspace Facebook Fan Page. EA is encouraging Deadspace 2 fans to submit their visions of a perfect kill sequence between two Deadspace characters for a chance to win the chosen idea and it’s creator’s face built into and featured in the Deadspace 2 video game when it comes out.

Screenshot of Deadspace 2 promotion on Facebook

EA Games created the promotion using our essay, photo, and video submission contest campaign tools. Users can choose any format to submit their ideas in, and when the submissions get narrowed down by EA to a select group of finalists, the Facebook Deadspace community will be able to vote on the ultimate winner of the perfect kill prize. Allowing for a variety of submission formats means that EA has cast a very wide net to their fans, allowing all users to choose how engaged they want to be in the contest– if creating and editing a video seemed too difficult to one, maybe submitting a set of pictures was more appealing, or even entering a written script might be the favorite method of a group of users to enter the contest. The more options that are provided, the more people EA can expect to engage. After all, imagine how cool would it be to have your face in a video game! (We suppose it would matter if you were the one killing or being killed, huh?) Check out the contest live here, where you can submit for your chance to win through March 26th.


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We are a group of innovative developers, designers and marketers with a passion for creating a social media marketing platform that helps companies & agencies to engage the millions of social network users. Our platform allows you to easily grow and cultivate your fans & followers.

Wildfire Interactive, Inc.
3485 El Camino Real
Palo Alto, CA 94306

Email: info@wildfireapp.com
Phone: +1 (888) 274-0929
Website: www.WildfireApp.com


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March 2010
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